Book Review : Business / Writing / Publishing
Content Rich: Writing Your Way to Weatlh on the Web
The definitive search engine optimization (SEO) copywriting guide for search engine rankings and sales conversion. As the first book to cover the entire spectrum of web copy, it introduces new ways of looking at online content and provides key illustrations that show how copy influences search engine rankings and sales conversion in unique ways.
Encore Publishing: Fallbrook, CA; www.encorepublishing.com; 270 pg hardcover; $19.95; (Summer 2008); ISBN: 0979762901



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